Performance Marketing (Paid Search & Social)

Paid media — when executed strategically — delivers predictable, scalable results. At ConvertixTech, we build performance marketing programs that go beyond impressions and clicks to drive revenue, qualified leads, and measurable ROI. We manage paid search, social campaigns, display advertising, and retargeting programs that align with your business objectives. Our campaigns are designed not just to attract attention, but to influence action.

What We Offer

Google Search & Performance MaxWe leverage Google Search to reach users with clear purchase intent. With Performance Max campaigns, we expand reach across Search, Display, YouTube, Discover, Gmail, and Maps — all optimized through machine learning.

Key Services:

  • High-intent keyword targeting
  • Shopping & Performance Max setup
  • Bid strategy optimisation
  • Conversion tracking

Meta Ads (Facebook & Instagram)

We craft audience segmentation and finely tuned funnel strategies that deliver the right message at the right stage.

Key Services:

  • Awareness → Consideration → Conversion campaigns
  • Custom and lookalike audiences
  • Dynamic product ads
  • Creative testing

Programmatic Display & Retargeting

Your brand stays in front of customers throughout their journey using intelligent display ads and optimized frequency caps.

Landing Page & Ad Creative Testing

We run continuous experiments to identify winning ad designs and conversion paths — ensuring efficiency at every step of the funnel.

Why Performance Marketing Matters

Effective paid performance marketing:

  • Drives qualified traffic from day one
  • Improves cost efficiency through optimization
  • Delivers measurable growth aligned with revenue goals

Our Process

  1. Discovery & Goal Setting
    Understanding your product, audience, and growth goals.
  2. Campaign Design
    Custom structures based on customer intent and behavior.
  3. Testing & Launch
    A/B testing across creatives, audiences, and bidding strategies.
  4. Optimization
    Iterative improvements based on performance data.
  5. Reporting
    Clear dashboards connected to revenue and CPA targets.

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